Why we need pride in 2023 and what to do about wavering brand commitments
Plus AI, a new accessibility webinar for researchers, and DID YOU SEE MY SUIT
Hello again, my friends.
In this edition:
Perkins Access webinar coming up - don’t miss!
Why do we need LGBTQ pride? Why now?
Well this was fun! DID YOU SEE MY SUIT?!
Overheard at Adobe Summit — how AI is changing the game
Lily Zheng’s litmus test for businesses wavering on their commitment to equality during Pride month
Quote of the week: Emma Callahan
If you’re in UX, manage customer insights research, or work with product or experience design of any kind, join us 7/26!
You’ll learn from iRobot, Cengage and Perkins Access how inclusive research methodologies improve accessibility and usability — for everyone.
Get some actionable tips for making your research more accessible.
Join us on Wednesday, July 26th from 1:00 p.m. – 2:00 p.m. Eastern and take the first step toward designing inherently accessible experiences. Plus, I’ll be your host so you know we’ll have a good time. Register now!
Why do we need LGBTQ pride? Why now?
Pride in Our Workplace is a nonprofit amplifying LGBTQ+ voices to drive positive change in the workplace.
During pride month, we are featuring a range of perspectives from our board and advisory board on its meaning and purpose at this particular moment in history.
See more (and follow PIOW!) on LinkedIn.
See more (and follow PIOW!) on LinkedIn.
Well this was fun!
The Rainbow Room has welcomed royalty, celebrities, and now the 2023 Adobe Experience Maker Awards. I was honored to host, and celebrate the work of teams from around the world who are shaping the future of digital experiences!
I made a little highlight reel of all the fun I had at the event, which is really just to prove that yes, this was not a dream, and it really happened.
(LOOK AT THIS SUIT.) Watch the full replay here.
Overheard at Adobe Summit — how AI is changing the game
There was one topic on everybody’s mind at Adobe Summit this year… AI.
From my seat IN THE BOX… I asked Adobe Experience Cloud customers how they feel about AI today. How will they use generative AI in digital journeys? What effect will it have on their content workflows?
Watch and read my summary on the Adobe blog.
Lily Zheng’s litmus test for businesses wavering on their commitment to equality during Pride month
With the politically-motivated spike in anti-LGBTQ sentiment and legislation in the US, some brands have begun to walk back their previous support for the community. However, as Lily Zheng explains in a new article in the Harvard Business Review, a majority of consumers expect commitment.
She also provides a litmus test as the social landscape changes:
To preserve and strengthen the trust your employees, customers, and other constituents place in your organization, use this purpose- and value-driven approach as a litmus test to create, revisit, and revise your initiatives. In action, all it takes is answering these questions:
- How does this issue impact our purpose for existing, and the constituents we serve
- How might a stance on this issue strengthen our purpose for existing, and benefit our constituents?
- How do our constituents want us to act on this issue that centers our purpose and creates value for them?
Quote of the week: Emma Callahan
My eloquent and stunning friend Emma Callahan appears on a pride podcast episode of The Human Element that you should listen to - she begins around minute 30:00.
Her advice for young LGBTQ+ professionals:
“Take up space. Be unapologetically yourself. Find your people. Ask questions, vet employers, make sure they’re a fit for you.”
Preach, Emma. Thank you for your leadership!
xo
Katie Martell