#147: Tech brands and the election, COVID’s impact on business purpose, woke-washed marketing, influencer activism, and the trouble with facts
katiemartell.substack.com
Happy Friday, Happy Halloween! In edition #147 of The World’s Best Newsletter: How COVID has changed the purpose of a business Influencer activists are a strategic asset for brands Navigating woke-washed marketing (keynote replay + takeaways) New interview with Jean Kilbourne on “fauxvertising” + democracy
#147: Tech brands and the election, COVID’s impact on business purpose, woke-washed marketing, influencer activism, and the trouble with facts
#147: Tech brands and the election, COVID’s…
#147: Tech brands and the election, COVID’s impact on business purpose, woke-washed marketing, influencer activism, and the trouble with facts
Happy Friday, Happy Halloween! In edition #147 of The World’s Best Newsletter: How COVID has changed the purpose of a business Influencer activists are a strategic asset for brands Navigating woke-washed marketing (keynote replay + takeaways) New interview with Jean Kilbourne on “fauxvertising” + democracy